Privacy and Personal Data Processing Policy

This document describes how we collect, use, protect, and process your personal data in connection with your use of our website, in accordance with the General Data Protection Regulation (GDPR).

Data Collection

We collect personal data when you use our website, particularly when you sign up for our newsletter. This may include information such as your last name, first name, email address, phone number, IP address, geographic location, browser, and operating system, as well as information about how you interact with our website.

We use registration forms to collect the information needed to sign you up for our newsletter. The information collected may include your last name, first name, email address, and phone number.

We use Google Analytics to collect information about how our website is used. Google Analytics uses cookies to collect this information anonymously. We have enabled the IP masking feature in Google Analytics to ensure that your IP address is anonymized before it is recorded by Google.

We also use Google Tag Manager to manage tracking tags on our website. This allows us to track our website’s performance and optimize our marketing campaigns.

We use Google Ads to display ads on our website and on third-party websites. We also use Google Search Console to monitor our website’s performance in Google search results.

We use the Facebook Pixel to track conversions from our Facebook ads and to show personalized ads to visitors to our website who have interacted with our Facebook page.

Finally, we use the LinkedIn Insight Tag to track conversions from our ads

LinkedIn, to display personalized ads to visitors to our website who have interacted with our LinkedIn page.

Use of Data

We use the data we collect to improve our website’s performance, optimize our marketing campaigns, personalize our users’ experience, and send you our newsletter.

We do not sell your personal data to third parties and use it only in connection with our business. We use third-party service providers to process certain personal data collected through our website. These service providers are required to comply with our privacy and data protection requirements.

Data Protection

We take steps to protect your personal data from unauthorized access, disclosure, alteration, or destruction. We have implemented appropriate technical and organizational security measures to ensure the security of your personal data.

Rights of Data Subjects

You have the right to access, correct, delete, and restrict your personal data. You also have the right to object to the processing of your personal data.

To exercise these rights, you can contact us at any time at business@financialway.be

Changes to the Privacy Policy

We may modify this privacy policy at any time. We encourage you to review this policy regularly to ensure that you are aware of the latest changes.

Conclusion

We are committed to protecting your personal data and upholding the highest privacy standards in accordance with the GDPR. We use tools such as Google Analytics, Google Tag Manager, Google Ads, Google Search Console, Facebook Pixel, and LinkedIn Insight Tag to collect data related to the use of our website, but we take appropriate security measures to protect this data and use it only in the course of our business. We are also committed to respecting the rights of data subjects regarding personal data protection, and we encourage our users to review our privacy policy regularly to stay informed of the latest changes.

If you have any questions or concerns regarding our policy on

If you have any questions regarding our privacy policy or the processing of personal data, please feel free to contact us at business@financialway.be.